If you are reading this, chances are that you are most probably visiting my website for the first time.
So allow me to begin by voicing out the most crucial question that I asked myself while conceptualizing this website:
Does the world need another digital marketing website?
My answer? A resounding No.
The world doesn’t need another website, another self-proclaimed agency, another person promising ’10x growth in 10 days’.
What the world needs is someone to explain digital marketing in layman’s terms.
And that is exactly what RashmiSpace is all about.
Welcome to my little corner of the internet
A corner that was created not out of a business plan,
but out of a need. A need that was born out of hearing stories from small business owners, about their digital marketing woes.
While interacting with boutique owners in Lajpat Nagar, salon owners, life coaches, home bakers, and start-up founders who work out of their homes, over the last few years, I heard these three things:
“We paid an agency but we don’t even understand what they did!”
(They said, looking at charts that meant nothing to them) …and no new customers.
“Everyone is saying to post Reels, but no one tells us how it can help our business”
(they replied, frustrated about having to create content for 6+ hours a day only to get nothing out of it)
“Digital Marketing feels really expensive and confusing for businesses like ours”
These conversations stayed with me and made me realize that there is a space for someone who can take the jargon out of the marketing mix and offer genuine value to small businesses that want to grow their digital footprint.
And that is what Rashmi Space is all about.
What is Rashmi Space (apart from being my name and space)?
It’s a space (get it? ๐) where I want to create a safe haven
for people who want to explore digital marketing without the hard-sell,
where I can answer even the ‘dumbest’ questions
where strategy triumphs over sales,
and where a Rs. 10,000 budget is treated with the same respect as a Rs. 10 lakh budget.
rashmispace. com, therefore, was born out of my need to serve small businesses better.
A need to provide authentic, actionable, and affordable digital marketing consulting to small and medium-sized businesses in India.
What to Expect (And What Not To) From This Blog:
You won’t find text-book digital marketing here.
You will however, find real-life insights from my consulting practice:
Things I learned by auditing 50+ Instagram pages
Why Google My Business beats your Instagram page (seriously!),
and how we got leads without spending a rupee on ads
My real-life examples and mistakes made along the way
If you are looking for a quick fix or a silver bullet, this is probably not the blog for you.
This is for people who want to take baby steps, engage in a partnership, and for whom growth is a journey.
Reasons To Trust Me (Because I get that you have a lot of options):
I am not some celebrity consultant with a 1 million following, telling you to follow me so that you can trust me.
I am Rashmi, real name, real Instagram handle @digitalwithrashmispace, and real experience working with SMEs, as a digital marketing consultant.
I created RashmiSpace because I love what I do. I get excited when a business owner writes to me and shares that they got their first enquiry from Google after working with me.
This is why I am here, and this is what drives me.
It’s only Day One:
I am scared but mostly excited to put this website out into the world.
This is only the beginning of my blogging journey, and while RashmiSpace is brand new, the idea behind it has been conceived a long time ago.
If you are a small business owner, a solopreneur, or a creator, and if any part of this resonates with you, please stay tuned.
Read the blogs, and when you get to a point where you want to take action, let’s talk.
Thank you so much for visiting RashmiSpace. It means a lot to me!
With gratitude,
Rashmi Kiran
Founder, www.rashmispace. com
P.S. Have a question about your Instagram, website or ads? Drop a DM on Instagram [@digitalwithrashmispace] – I personally reply to every message.